CEO Positioning
CEO and corporate reputation are closely intertwined: Public perception of a company’s leadership directly influences performance indicators such as success, profitability, and stock price. Executives represent the company to the outside world and serve as its voice both externally and internally. We help position decision-makers from business, sports, politics, media, and society authentically within the broader social context and provide strategic guidance for their public presence.
Our services
Strategic Positioning of C-Level Executives
Development of clear communication objectives and key topics in alignment with the company’s overall strategy.
Creation of Narratives and Guiding Principles
Development of a consistent narrative for interviews, public appearances, and publications. Crafting of authentic corporate guiding principles (vision, mission, values).
Preparation and Support for Public Appearances
Consulting and coaching for speeches, panel discussions, podcasts, videos, and other public engagements.
Creation of High-Quality Content for Executives
From opinion pieces and guest commentaries to keynote speeches.
